Digitization has profoundly influenced the economy and especially during the current coronavirus crisis. Knowing the tools that the internet provides is very important to grow and grow consistently.

The challenges and opportunities of this crisis are constant. It is true that the destruction of jobs and companies is unparalleled in recent history, however, the growing importance of personal branding and company branding in digital environments is essential for professional development.

In this sense, it is essential to know the tools that the internet offers us. One of those that is especially relevant are the free templates available for web design. As Napoleon Bonaparte would say, an image is worth a thousand words, so if we want to attract the attention of our public, a good design is essential.

Free templates available for web pages

One of the main headaches for those who want to create their own website is design. Today you no longer need to be a design expert. There are websites that offer free templates available that we can implement very easily on our page.

Of course, before choosing a template we must know what type of services we offer and what audience we are targeting. We will not need the same design for a young audience purchasing video games as for a middle-aged audience seeking tax advisory services.

In this line, the design includes the friendliness, the colors, the distribution of the parts of the web page. At the same time, it is worth answering questions like the following: what do we want them to see first? Do we want them to see our store first, our history or what people are behind?

For example, the confidence that someone needs to hire wealth management services is greater than to buy a cap or a T-shirt. Thus, for the first case we will need a template that transmits confidence and that does not directly put a button to invest. However, perhaps for the second case it is more appropriate to directly show the products and their prices.

Examples like this we could find hundreds, since each project, each company and each product is a world.

Can all of this be done for free?

At Economipedia we are faithful defenders of accessible knowledge and the enormous capabilities of the internet to learn and develop business. However, depending on our available time and our starting point, it may pay off to pay someone for this task. The foregoing, however, does not mean that there are free and quality tools on the internet. This is what happens in the case of templates. We can save what a designer costs, as long as we find free templates that adapt to what we want to transmit with our website. You may not find it, but at least it will give you ideas and even allow you to more easily explain the type of design you want in the event that you end up hiring a designer for this purpose.